Horticultural products, such as tomato, cucumber, pepper, and eggplant, as well as fruits such as the kaki fruit that grown in sunny Mediterranean countries, are important components of the Mediterranean diet, and the European consumer chooses them both for their nutritional value and their distinctive taste.  

The nutritional advantages and the incomparable taste of the above products are promoted in the markets of Greece, Spain, Germany, and Hungary in the context of the European program entitled ” Information provision and promotion measures on fruits and vegetables in the internal market of EU — MEDITERRANEAN COMBO “, which is co-financed by the European Union and is a transnational cooperation program (Greece, Spain).

In the context of the “Study trips to Europe” activity, from 9 to 13 of January 2023, 6 journalists from Greece, 3 journalists from Germany, and 4 journalists from Hungary participated in the educational trip to the producing regions of Kaki fruit in Valencia, Spain.